|
Tips to  |
Backgrounds |
| Chose an
appropriate background and take all the employees’ images using the same
background if possible. Depending on the design of your
badge, you may want a light or dark background for the employees’ images.
Avoid backgrounds with signs, clutter, windows, etc., they will take away
from what you are after, namely the employee’s image to identify them.
If there will be no “card background”, then the employee “image background” should be darker to contrast with the white card (see example 1). On the other hand, a white or very light background can disappear into the white of the card resulting in the employee not being boxed in by a background at all. This can be a desired feature (see example 2) If the card design will have a dark “card background”, then the employee’s “image” background should be lighter to contrast with the card background (see examples 4 or 5)
|
|
|
Avoid White Clothing |
|
| White or
very light clothing will disappear into a light image background or white
card background. This can cause the employee’s head to appear
free floating and is generally not a desired result (See examples 3 and 6) . |
|
| Consistency | |
| Images
should be taken in the same lighting conditions, with the same exposure, and
from the same distance to subject. The employee
face/head/upper shoulder area should fill the frame (see example 1). .
Background should be a minimal part of the picture (AVOID example 8). Practice with the camera first, then measure and mark the spot for the employee to sit or stand in relation to the camera. A tripod can help for staying consistent. Avoid getting to close to the subject (example 7) or too far away (example 8). Portrait mode (holding the camera sideways) is generally preferred. If you use portrait mode, then you must always use portrait mode to avoid the result of example 9Try to duplicate the same lighting conditions for each employee. If some images are very light and some are very dark, that is what will get printed on the cards.
|